Submit Your Own Anti-Tobacco Ad

 

 

The public votes online for their favorite entry to help determine the winner.

The Be a Reel Hero contest is now open!

Have a great idea for an anti-tobacco TV commercial? If so, enter the Be a Reel Hero contest by creating a 30-second ad for the California Department of Public Health about the harmful effects of tobacco use.

Entries are due on January 13, 2012. The grand-prize winner will air on TV!

For all of the details on how to enter, visit BeAReelHero.com.

In October 2007, California launched the first Be a Reel Hero contest and the grand- prize winner was Other Ways to Use a Cigarette, which debuted during an episode of American Idol in May 2008.

Click here to view the winners and finalists of the 2007/08 contest.